Industry Research The key players are Cirrus Logic, Qualcomm, Yamaha, Realtek, TI, ADI, On Semi, Maxim, NXP, Dialog, AKM, ESS Technology, Maxim Integrated, Conexant, Forte media, ROHM, Knowles, InvenSense, Goertek,…
Tag: Audio
Direct-response audio advertising agency uses marketing analytics to pump up client ad performance
Calvin Lathan is a firm believer in the power of marketing analytics, specifically broadcast and multi-touch attribution. It’s his job, after all, as Director of Data Insight & Intelligence, to…