Shares of companies with meaningful advertising businesses were falling on Tuesday after social media platform Snap warned about the current quarter. Daniel Acker/Bloomberg Text size Shares of companies with meaningful…
Tag: Advertising
Direct-response audio advertising agency uses marketing analytics to pump up client ad performance
Calvin Lathan is a firm believer in the power of marketing analytics, specifically broadcast and multi-touch attribution. It’s his job, after all, as Director of Data Insight & Intelligence, to…
Ranking Arizona: Top 10 advertising agencies for 2022
Here are the Top 10 advertising agencies in Arizona, based on public voting for the 2022 edition of Ranking Arizona, the state’s biggest and most comprehensive business opinion poll. Ranking…
The Pitch: Advertising and marketing news for 5.10.22
Danny Robinson, Martin Agency’s chief creative officer, beside a mural in its offices. Robinson was named Ad Age’s Chief Creative Officer of the Year for 2021. (BizSense file) TrailHead Creative…