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AdTheorent Uses Machine Learning-Powered Predictive Advertising to Boost Donations and Drive Awareness for American Cancer Society

AdTheorent’s performance-first platform drove a 68% engagement rate and delivered a Return on Ad Spend that exceeded benchmark by 117% NEW YORK, April 14, 2022 /PRNewswire/ — AdTheorent Holding Company,…

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AdTheorent Uses Machine Learning-Powered Predictive Advertising to Boost Donations and Drive Awareness for American Cancer Society

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